Adam Sandoval

Merchandise Planning Manager

2020 – Present

Senior Manager, Licensing

2019 – 2020

Sr. Licensing Coordinator - On-Field & PRO

2019 – 2019

• Create opportunities to leverage the exposure of “On-field” and “Competition” to drive awareness, sales, and revenue through matchday programs, market trends, and activations • Develop and oversee apparel development; fulfill outfitting needs for departments while simultaneously assessing on-field apparel violations • Support jersey creation and planning through strategy development with adidas HQ (Germany and Portland) and stakeholder meetings two years in advance • Serve as relationship manager for all managing partners within “On-field” rights and MLS competitions; cultivating relations with partners, club stakeholders, and equipment managers

Licensing & Brand Compliance Coordinator - On-field & PRO

2017 – 2018

• Create opportunities to leverage the exposure of “On-field” and “Competition” to drive awareness, sales, and revenue through matchday programs, market trends, and activations • Develop and oversee apparel development; fulfill outfitting needs for departments while simultaneously assessing on-field apparel violations • Support jersey creation and planning through strategy development with adidas HQ (Germany and Portland) and stakeholder meetings two years in advance • Serve as relationship manager for all managing partners within “On-field” rights and MLS competitions; cultivating relations with partners, club stakeholders, and equipment managers

Merchandise Planning Intern

2016 – 2017

* Help with demand forecast cycles for hats, t-shirts, jackets, and packs * Assisted in surpassing and doubling the Q4 goal of reaching a single million-dollar month * Create new methods in tracking product launch schedules, UPC codes, product creation, and POs * Assist in collaborative planning, forecasting, and replenishment decreasing expenditures * Report to V.P. of Merchandise Planning

Retail Guide

2016 – 2017

* Generate genuine connections with customers, sharing the Cotopaxi ethos * Supported in driving sales and accomplishing a $100,000 month in the retail store * Provide customers shopping at Cotopaxi with an exceptional customer brand service, leaving them inspired ? * Demonstrate a high level of brand and product expertise in connecting customers with the right product(s) * Act as the interim store manager when the manager takes time off

Marketing Specialist

2015 – 2016

* Participated in and directed marketing activations centered around sports marketing * Helped launch San Francisco based Astro Gaming in China * Oversaw marketing executions for closeout products earning anywhere between $100K-$300K in sales * Cultivated and maintained more than 10 Skullcandy China ambassador/athlete relationships * Administered marketing promotional orders for KOLs and managed marketing inventory * Spoke Mandarin Chinese everyday as the only non-native Chinese person in the office

Demand Planner

2015 – 2015

* Aggregated product demand into the forecast cycle * Upheld accurate forecast to actual ratios for a 7-figure year * Managed the yearly, quarterly, and monthly demand forecast cycles, as a critical center piece of the revenue engine * Maintained constant communications with front-line sales team members to understand their product needs and meet their target revenue goals. * Worked with supply chain specialist to ensure timely import of products and managed reasonable inventory levels 

Marketing & Sales Intern

2014 – 2014

* Performed independent market research and intelligence gathering focused on China * Wrote copy for video shoots involving James Harden and Ning ZeTao * Provided on-location support at several Skullcandy brand activation events? * Planned and organized two separate successful sample sales of headphones? * Processed customer orders in the Skullcandy ERP system, SAP

Sales Associate

2014 – 2014

• Provide customers shopping at The North Face with an exceptional customer brand service. • Actively use the SUMMIT Selling Skills to meet sales objective. • Increase sales through the Clientele Development Program. • Lift and move product and restock merchandise as necessary. Maintain merchandise presentation and housekeeping standards. • Communicate any potential health, safety, or material loss situations to store management.

High School Diploma

2006 – 2009

High School Diploma

Bachelor of Arts

2009 – 2014

Bachelor of Arts