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Merchandise Planning Manager

Project Management

After working in demand planning and marketing/sales for the global audio company, Skullcandy, in Mainland China I spent time with Cotopaxi in Salt Lake City working in merchandise planning.

I'm currently based in New York City working for Major League Soccer in Consumer Products overseeing on-field compliance, outfitting, and various activations. I appreciate unique challenges and always strive to find new ones with learning and improvement as top priorities. I'm passionate about the environment, skiing, climbing, traveling, and running.

Senior Manager, Licensing

•	Create opportunities to leverage the exposure of “On-field” and “Competition” to drive awareness, sales, and revenue through matchday programs, market trends, and activations
•	Develop and oversee apparel development; fulfill outfitting needs for departments while simultaneously assessing on-field apparel violations
•	Support jersey creation and planning through strategy development with adidas HQ (Germany and Portland) and stakeholder meetings two years in advance
•	Serve as relationship manager for all managing partners within “On-field” rights and MLS competitions; cultivating relations with partners, club stakeholders, and equipment managers

Sr. Licensing Coordinator - On-Field & PRO

Licensing & Brand Compliance Coordinator - On-field & PRO

* Help with demand forecast cycles for hats, t-shirts, jackets, and packs 
* Assisted in surpassing and doubling the Q4 goal of reaching a single million-dollar month
* Create new methods in tracking product launch schedules, UPC codes, product creation, and POs
* Assist in collaborative planning, forecasting, and replenishment decreasing expenditures
* Report to V.P. of Merchandise Planning

Merchandise Planning Intern

* Generate genuine connections with customers, sharing the Cotopaxi ethos
* Supported in driving sales and accomplishing a $100,000 month in the retail store    		    
* Provide customers shopping at Cotopaxi with an exceptional customer brand service, leaving them inspired ?
* Demonstrate a high level of brand and product expertise in connecting customers with the right product(s)
* Act as the interim store manager when the manager takes time off

Retail Guide

* Participated in and directed marketing activations centered around sports marketing	     
* Helped launch San Francisco based Astro Gaming in China
* Oversaw marketing executions for closeout products earning anywhere between $100K-$300K in sales
* Cultivated and maintained more than 10 Skullcandy China ambassador/athlete relationships	
* Administered marketing promotional orders for KOLs and managed marketing inventory
* Spoke Mandarin Chinese everyday as the only non-native Chinese person in the office       

Marketing Specialist

* Aggregated product demand into the forecast cycle					       
* Upheld accurate forecast to actual ratios for a 7-figure year
* Managed the yearly, quarterly, and monthly demand forecast cycles, as a critical center piece of the revenue engine 
* Maintained constant communications with front-line sales team members to understand their product needs and meet their target revenue goals. 
* Worked with supply chain specialist to ensure timely import of products and managed reasonable inventory levels 

Demand Planner

* Performed independent market research and intelligence gathering focused on China	        
* Wrote copy for video shoots involving James Harden and Ning ZeTao 
* Provided on-location support at several Skullcandy brand activation events? 
* Planned and organized two separate successful sample sales of headphones?
* Processed customer orders in the Skullcandy ERP system, SAP


Marketing & Sales Intern

• Provide customers shopping at The North Face with an exceptional customer brand service.  
• Actively use the SUMMIT Selling Skills to meet sales objective.
• Increase sales through the Clientele Development Program.
• Lift and move product and restock merchandise as necessary. Maintain merchandise presentation and housekeeping standards.
• Communicate any potential health, safety, or material loss situations to store management.

Sales Associate

Adam Sandoval is a Merchandise Planning Manager at Pit Viper in Salt Lake City, UT.

Adam Sandoval — Merchandise Planning Manager at Pit Viper

Adam Sandoval

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