Adam Nichols

Graphic Designer · Party City Inc.

Greater Madison Area, WI

In My Own Words

Core Competencies & Skills

https://www.coroflot.com/nicholsdesign

Work Experience

Product Graphic Designer

Party City Inc.

2024 – 2024

Designed seasonal and licensed party tableware and accessories aligned with industry trends. Tracked color and market trends, creating reference boards and presentations. Managed product lifecycle (PLM), vendor communication, and sample tracking. Led the team in trend-right artwork development to drive new product initiatives.

Apparel Graphic Artist

JUSTAGAME Sports Impressions

2023 – 2024

Designed custom sports and licensed graphics for apparel and promotional products. Developed vector artwork, logo designs, and hand illustrations for screen printing. Managed production artwork separation for screen printing, and reviewed sample quality.

Product Graphic Designer (Hard Goods) | Schwinn and Mongoose Bicycles

Pacific Cycle Inc.

2014 – 2022

Designed 2D product renderings, branding, and color graphics for bikes, e-bikes, e-scooters, and ride-on toys. Created licensed product graphics for brands like Disney and Nickelodeon, ensuring compliance with brand guidelines. Conducted trend forecasting and market research to develop annual color palettes. Led design critiques and consumer insights discussions to align with brand vision and user preferences. Created production-ready artwork, coordinated with factories, and reviewed final product samples.

Apparel Design Artist

PRIMAL WEAR

2013 – 2014

Created custom cycling jersey and T-shirt graphics for licensed and private-label collections. Developed original vector artwork, hand illustrations, and logo rebuilds. Ensured Pantone color accuracy through pre-production swatches and sample approvals.

Graphic & CAD/Textile Designer

Kohl's Corporation

2006 – 2013

Designed infant/toddler apparel graphics for private brands Sonoma and Jumping Beans. Created illustrations, all-over prints, woven plaids, and knit designs. Conducted trend research and competitive analysis for seasonal collections. Collaborated with merchants on line planning, production execution, and factory troubleshooting.

Graphic & CAD/Textile Designer

JCPenney

1999 – 2006

Developed boys’ and men’s private label graphics & textiles. Created original screen-printed graphics, embroidery designs, and textile patterns. Ensured design and color accuracy, coordinating with factories for seamless production.