adam gonzales — graphic designer at PLEASURES NOW LLC

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adam gonzales

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graphic designer
LOS ANGELES | United States

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Industries

Bike
Golf
Dive
Creative Agencies
Fashion
Fishing
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Work experience

PLEASURES NOW LLC logo

PLEASURES NOW LLC

Production Manager / Junior Designer | Graphic Design, Accessory Design, Production | 02/2023 - 10/2023

Production Management: - Established clean Work-in-Progress and Cost sheets for all new product development - Crafted and maintained precise product documentation, such as tech packs and design files - Collaborated closely with domestic and overseas vendors to ensure the accuracy of product quality - Initiating, processing, and monitoring purchase orders - Effectively oversaw production schedules to ensure they align with deadlines - Grew the accessory hard goods and increased sales by 15% each quarter Graphic Design: - Crafted various marketing materials, including banners, flyers, email campaigns, and social media content - Managed the design and development of headwear and accessories - Preparing photos for the web store and clients, which involves resizing, retouching, and related tasks
REALITY TO IDEA LLC & JOSHUA VIDES logo

REALITY TO IDEA LLC & JOSHUA VIDES

Graphic Designer / Sourcing & Production Manager | Apparel, Graphics, Brand Management | 03/2021 - 01/2023

Graphic Design: - Design seasonal graphics for Apparel drops to coordinate with any specific collaborations releasing - Collaborated with Joshua Vides to bring concept ideas from sketch to print ready graphics - Verbally presents graphic ideas and details with clarity in small groups and team meetings - Concept and design new apparel & accessories ideas for each season and/or special projects - Create tech packs consisting of a detailed sketch per design in all categories (outerwear, shirts, t-shirts, sweaters, bottoms). - Compile seasonal graphic mood boards based on design concepts - Research & development for future product i.e. physical references or pulled references online - Develop and execute creative content for social media & marketing platforms - Managed social media posts and email newsletter marketing campaigns - Maintain and manage Shopify products, collections, and new releases Production: - Special Projects manager for all collaborative needs for Reality To Idea LLC , Matte Black Coffee and Joshua Vides - Communication with overseas vendors for all apparel & accessory products - Liaise with vendors to develop new products and monitored calendars for prototype samples, SMS, and production. - Maintain detailed project status documentation & calenders - Manage and negotiate pricing with vendors & keep track of cost of goods for each SKU and project - QC product when production orders come in
RIPNDIP logo

RIPNDIP

Apparel & Accessories Designer / Production Assistant | Apparel Designer, Graphic Designer, Technical Designer | 02/2017 - 03/2021

Graphic Design: - Apparel & Accessory designer, developing multiple best-selling guy’s trend apparel pieces from t shirts to headwear and outerwear - Lead designer for fleece tops/bottoms, underwear, lounge, gift with purchase (giveaways), swim, and accessories. - Design and layout graphic prints, patterns, photos, text and logos as needed - Manipulate and recolor existing prints, sketches, illustrations, photographs, graphics, and patterns - Design brand marketing e-mails and trigger e-mail assets for product storytelling and promotions - Designed seasonal catalogs for our sales team - Created social media assets for marketing needs and store POP - Collaborated with big box retailers to create special SMU catalogs with an annual 10% increase of revenue and purchase orders - Coordinated with merchandising, sourcing, and sales teams for an increase in overall sales year-over-year, 10% sales increase for three years in a row Production: - Prepare tech packs, art files and renders to vendors - Handled color separations, embroideries, appliqués, and all types of print techniques for all apparel, and approved print and appliqué techniques for production - Worked with vendors domestic and international on day to day flows to ensure and meet transit and product ex-factories set by production Source & start up new factory relationships; negotiate appropriate costs and deliverables with sourcing partners to ensure best margin and quality are achieved - Sourced and developed accessories with overseas vendors - Catalogued seasonal proto samples and SMS samples
The Hundreds is Huge, Inc. logo

The Hundreds is Huge, Inc.

Customer Service Representative | Communication, Inventory management | 11/2016 - 02/2017

- Respond to and resolve all questions, comments, and concerns using multiple points of contact - Provide professional, empathetic and courteous service to all consumers - Serve as an internal advocate for consumers and provide feedback to other departments within the company - Become a product pro! Learn about all our product, features and benefits, and share that information with our consumers - Navigate multiple systems and fully understand the lifecycle of a consumer order
CLSC LA logo

CLSC LA

Graphic Designer / Production Manager | Design, Product management, Apparel, Shipping & Receiveing | 01/2012 - 11/2016

Graphic Design: - Apparel & Accessory designer, developing multiple best-selling guy’s trend apparel pieces from t shirts to headwear and outerwear - Lead designer for fleece tops/bottoms, underwear, lounge, gift with purchase (giveaways), swim, and accessories. - Design and layout graphic prints, patterns, photos, text and logos as needed - Manipulate and recolor existing prints, sketches, illustrations, photographs, graphics, and patterns - Design brand marketing e-mails and trigger e-mail assets for product storytelling and promotions - Designed seasonal catalogs for our sales team - Created social media assets for marketing needs and store POP - Worked with big box retailers to create special SMU catalogs - Coordinated with merchandising, sourcing, and sales teams for an increase in overall sales year-over-year (we had our best year ever twice while I was with the company). Production: - Prepare tech packs, art files and renders to vendors - Handled color separations, embroideries, appliqués, and all types of print techniques for all apparel, and approved print and appliqué techniques for production - Worked with vendors domestic and international on day to day flows to ensure and meet transit and product ex-factories set by production Source & start up new factory relationships; negotiate appropriate costs and deliverables with sourcing partners to ensure best margin and quality are achieved - Sourced and developed accessories with overseas vendors - Organized seasonal proto samples and SMS samples
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